How Production Theory started and where we are now.
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Production Theory began in the fast-paced world of festivals and live events, launching in 2014 as both a festival owner and a trusted vendor for large-scale music experiences. From day one, we specialized in event services, sponsorship design, and custom fabrication—building environments that shaped how audiences interacted with brands and each other.
As the industry evolved, so did we. Production Theory expanded into creating end-to-end design solutions for clients in professional sports and entertainment. What started humbly—with one carpenter and one welder—quickly grew into a team capable of crafting complex prototypes, interactive builds, and one-of-a-kind experiential moments.
Production Theory is a full-service design and fabrication studio equipped with CNC technology, an in-house paint booth, and some of the most imaginative designers and fabricators in the experiential world. We bring big ideas to life with precision, creativity, and the capability to scale from concept to completion.
We challenge conventional thinking to create bold, groundbreaking solutions that redefine what’s possible in experiential production.
Our clients can count on us to deliver, every time and stay within original budgets. We build trust through consistency, transparency, and unwavering commitment to the end product.
Ideas matter, but flawless production is everything. We hire the best fabricators that are committed to producing the highest quality experiences.
We combine creativity, craft, and precision to bring bold ideas to life—from first spark to final install.
We start by listening with open minds. Every project begins with understanding your goals, your audience, and the story you want to tell. Through collaboration and exploration, we uncover insights that shape the creative and strategic foundation of the build.
Our team translates ideas into reality. From concept design to detailed engineering, we ensure every creative vision is supported by smart technical solutions. This phase bridges imagination and feasibility—so what we dream together can be built with precision and confidence.
With design locked, our shop brings the vision to life. Using expert craftsmanship, innovative techniques, and the right materials, we fabricate environments, structures, and moments that are both durable and beautiful. Quality and detail drive everything we produce.
We handle every detail to ensure a seamless finish. From logistics and transport to on-site installation, our team makes sure your project arrives on time, fits perfectly, and is ready to perform. The result: a flawless experience that elevates your brand.